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Ein2c

Ein2c

Focused on handcrafted designs with a motivational approach, the unique, bold and stylish brand is aimed at the go-getter, fashion-forward younger generation who prioritize getting things done while staying in style.

Get to know the client.

"It was a full day of finding the right places, taking dozens of pictures and videos, and trying all kinds of ideas that came to us at the moment.
Despite my initial doubts, we managed to create something cool.
I trusted the team because I saw their passion for what they do, and that led to a pleasantly surprising final result: a clever video presenting the new collection and some high-quality pictures for my website."

David

 Client Objective: to create a marketing campaign for showcasing his unique collection with concrete-inspired patterns, emphasizing creativity over materialism with their slogan 'Dreams Before Money.' 


Our task: to create a visually striking and effective campaign that embodies EIN2C's commitment to self-expression and originality, resonating with his audience.


Research Phase: we delved deep into understanding EIN2C's brand identity, exploring their ethos of creativity and individuality. This phase allowed us to grasp the core values driving the brand and tailor our creative approach accordingly.


 

 Creation Process


  • Ideation: we brainstormed concepts to visually convey EIN2C's concrete-themed patterns and their philosophy of prioritizing dreams, aiming to inspire empowerment and freedom.


  • Photography & Videography: our team captured the essence of EIN2C's brand by juxtaposing concrete backgrounds with detailed shots of the clothing collection, creating captivating imagery.


  • Creation of Visuals of the campaign: we crafted visuals that tell a story, inviting viewers to embrace their journey of self-expression.


 

Our collaboration with EIN2C resulted in a campaign that transcends traditional fashion advertising, inspiring viewers to pursue their dreams fearlessly. By prioritizing creativity and individuality, we've sparked a revolution where true artistry knows no bounds.

 

Project brief.

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